accelerate IT

Technology Trends

Technology is now intertwined with nearly every aspect of business. Information technology is not only pervasive; it is fast becoming a primary driver of market differentiation, business growth, and profitability. Software is absolutely integral to how we currently run our businesses as well as how we reimagine our businesses as the world continues to change—how we redesign and produce things, how we create and manage new commercial transactions, how we begin to collaborate at unprecedented levels internally and with customers and suppliers. In the new world, our digital efforts will be key to how we innovate and expand our business.

Businesses need to rethink their digital strategies to move beyond e-commerce and marketing. Although mobile technology, social networks, and context-based services have increased the number of digital connections with consumers, most companies are still just creating more detailed views of consumers, consumer attributes, and transactions. Individually, these connections may represent new types of user experiences, even new sets of sales channels—but that’s not the real opportunity. Taken in aggregate, digital business represents a key new approach to consumer engagement and loyalty: companies can manage relationships with consumers at scale.

Mobile, social, cloud and analytics are radically changing our clients' business – and these technologies are enabling a new client agenda – Front Office Transformation.